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Three launches in the UK

First video call and distributor of Premier League football.

Exclusive partnership with the FA launches football services and video on mobile, resulting in 1 million customers by the end of 2004.

First mobile channel for user generated content and first mobile music store.

We double in size and make mobile broadband available for all customers.

The One Plan and All-you-can-eat data makes us the only network to offer unlimited data anywhere in the UK.

We become the least complained about mobile operator, launch 4G at no extra cost and win Guinness Book of World Records award for most Christmas jumpers at Freeze festival.

Discovery in Maidenhead launches as a concept store. We win the ‘Best Places to Work in the UK, Glassdoor Employees’ Choice Award.

Relish challenges what broadband can do, winning 9 industry awards.

The Wuntu app is released offering rewards to subscribers.

Go Binge and Go Roam are launched, reaching 10 million customers.

Superdrug mobile arrives along with a new brand. We win three more awards, including Best Healthcare & Wellbeing Provider and Best Customer Service.

New flagship store on Oxford Street. Studio Three is born. Stores of the Future in Leicester and Walsall.

First Pay As You Go Rewards campaign. Central Saint Martins partnership to introduce 5G. Three Means Business and Relish becomes Three Broadband.

Best Network – Retail Award, Mobile News Awards; Leadership and Culture Award, Reba Employee Wellbeing Awards.

The future…we launch the UK’s fastest 5G network.

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